Fortner homes
Social Media Marketing
Fortner Homes is a family owned home builder and developer building in eastern North Carolina. When they approached Kallos, it was initially just to capture content on-site for their remote marketing team to use across web and social marketing campaigns. However, within a few months, they came back looking for more strategic and execution support.
Our team worked with the Fortner leadership team to understand and refine their immediate and long term brand vision, which informed how we crafted their organic and paid-ad content strategy. In the first 3 months working together, we optimized their social media profiles and accumulated 224k views across Instagram and Facebook. We posted over 50 pieces of content, added 215 individual assets to their content library, and then stepped back into an as-needed production role.
Success for this client meant refining their digital presence, communicating their vision and story, and building a library of content for future use. We went through each of these goals in stages, and competed our transformation for Fortner Homes in 6 months.
