Veritas
Comprehensive Brand & Marketing Strategy
General Contractors
Veritas is a premium design-build remodeling company that recently spun off of from it’s experienced, reputable parent company in north Florida. The founders had the industry experience and funding to start fast and strong, but needed a reliable, hands-on vendor to help them communicate their vision in their new NC market.
Kallos crafted their visual brand identity from the very beginning—logo, office assets, and website. Once the foundation was laid, Kallos took over the entire digital marketing strategy for 2025 and helped Veritas meet their annual sales goal by the end of Q3, primarily driven by video Meta ads (an uncommon approach in the remodeling industry).
Of course, we won’t pretend to take credit for Veritas’ sales team and impeccable reputation. But if there’s anything we preach at Kallos, it’s that doing good work doesn’t mean you’ll earn online attention. Veritas is one of the digital marketing stories we’re proudest of. Kallos took a company with vision—but zero online branding—and helped them reach their growth goals.
